Platform
One graph, not ten dashboards.
Most tools add a screen. KEEL adds a shared record — every system that touches a shipment resolves to the same object, so a question has one answer instead of five.
The record
Six systems, one identity.
Reconciliation is the unglamorous part and the whole product. Sources resolve to a single record before any agent is allowed to read it.
Purchase order
ERP
Shipment
Forwarder / TMS
Container
Ocean carrier
Customs entry
Broker
Receipt
Warehouse
SKU cover
Planning
Agents
Three watchers, each with a reason to interrupt you.
An alert you would not act on is a defect. Every agent is defined by what it escalates, not by what it can detect — and every escalation arrives with the options already priced.
NORDIC MERIDIAN · Shanghai → Rotterdam
ETA moved past the commit date — 18 POs, 3 customers downstream.
Chosen option and reasoning stay on the shipment record.
Delay agent
Vessel schedules, terminal dwell, milestone gaps
When an ETA moves enough to break a downstream commitment — not every schedule wobble.
Cost agent
Lane rates, surcharges, demurrage clocks
When holding a shipment costs more than moving it — and when a detention clock starts running.
Coverage agent
On-hand, in-transit, demand signal
When a SKU’s cover drops below its floor inside the horizon you can still act in.
Workflow
From signal to decision, without a status call.
01
Connect
Every source lands in one graph — not one more dashboard to check.
02
Watch
Agents read the graph continuously and surface what changed.
03
Decide
You get the exception, the options and the cost of each.
04
Record
The call and its reasoning stay on the shipment, so the next person inherits context instead of a thread.
In the product
What ships with the platform.
Live shipment graph
One record per shipment, reconciled across every system that touches it.
Exception agents
Standing watch over delay, cost and coverage — escalating only what needs a human.
Inventory exposure
See which SKUs go short if a container misses its window, weeks before it happens.
Scenario costing
Compare re-route, expedite and hold side by side, in landed cost.
